Deborah Hall is the visionary behind DIVE Billboards, an ad-tech marketing firm, with extensive experience in technology, engineering, social media, mobile and DOOH marketing.

A serial entrepreneur, Deb is the brain of web2mobile which was purchased by Torstar Digital (one of Canada’s largest media companies) in 2010.  Since 2000, Deb has built companies innovating the ways the public interacts with mobile, digital out-of-home media, creative brand stories, and technology. Her leadership has been praised by her peers, earning her accolades including Digital Marketing Awards, Media Innovation Awards (Gold, Bronze), Cannes Lions, and the the NYC Smarties Mobile Awards (2012.) Deb has also been named by Mobile Marketer as one of the top Global Women to Watch (2015.)

DIVE Billboards is an industry leader in Social to Digital Out of Home, the award-winning Twitter Billboard product has won several industry awards including AdWeek’s Global Innovation award (The Matrix) & OAAA’s media campaign of the year (NBA).  DIVE’s most recent product TikTok’s Out of Phone was announced last week at Advertising Week in NYC and has most recently been awarded campaign of the year by OMMA Mediapost in New York.